
Think Twice, Cut Once, to create a successful Channel Program
And use a delicate, fine chisel, not a chainsaw. Before starting on your journey it is essential to know exactly what it is you are
+34 655 888 030
“Most partner programs sign logos. That doesn’t automatically mean they close deals.
I help technology companies to design, build and manage programs that really work.”
If your channel is not producing what it should, you are probably not alone.
Most of the people who find this site are dealing with at least one of these:
None of these are partner problems. They are program design problems, which means they can be fixed.
Depending on where you are and what you need, I can help in several ways.
Channel Strategy Sprint. A focused diagnostic and 90-day action plan, delivered in two weeks.
Partner Program Design and Build. A complete program framework, from partner taxonomy and tiering to commercial terms, enablement and governance.
Ongoing Advisory. A senior channel voice available monthly, to pressure-test decisions and keep the program honest.
Fractional Channel Leadership. Part-time channel leadership, for companies that need experience before they can justify a permanent hire.
Workshops and Training. One-day sessions for your channel team or your partners, in English or Spanish.
Every engagement starts with a free 45-minute conversation. No pitch. If I am not the right person for the problem, I will say so.
[See full services and pricing →]
The Partner Program Readiness Assessment takes ten minutes. It covers the four areas where programs most commonly lose revenue: partner mix, commercial model, enablement and governance. You get a personalised report by email, with a clear picture of where your program is strongest and where it is leaking.
It is free and there is no sales call attached to taking it.
[Take the free assessment →]
With 17 years of industry experience, we deliver trusted financial and business solutions designed to help organizations overcome challenges, maximize opportunities, and achieve lasting success.

We provide strategic business guidance to help organizations improve performance, streamline operations, and achieve sustainable growth.

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+34 655 888 030

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