
Think Twice, Cut Once, to create a successful Channel Program
And use a delicate, fine chisel, not a chainsaw. Before starting on your journey it
A few years ago, an executive at one of my channel partners told me: “What we really need to help us sell more is a sales manual.” I wrote one for them, and they started to sell more.
It occurred to me that I could have used something similar as a young salesman, so I began sharing what I have learnt in more than 30 years as an individual contributor and a sales manager. You will find tried and tested tactics, ideas from the courses and books that shaped me, and lessons from the mistakes I have made. Whether you are a sales beginner, a veteran or simply curious, there should be something here for you.
If you can’t find what you are looking for, you can talk it through with me in person. Book 45 minutes in my diary here.

And use a delicate, fine chisel, not a chainsaw. Before starting on your journey it

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…and not waste 100’s of phone calls The best way to prospect for new business is….. not to prospect at all! If you could get




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